DARBAR餐厅品牌UI-UX-网页设计-Jekin [28P]

Restaurant Branding and UI/UX
餐厅品牌和UI / UX

DARBAR餐厅品牌UI-UX-网页设计-Jekin [28P].jpg

Masala Darbar is an Indian Cafe & Restaurant with a long tradition. The restaurant desires to make the experience of their customers unforgettable. The major focus is on the intimate food experience that small groups will find so special while still providing the availability of larger private rooms and spaces that can be utilized by tours and larger parties. Tradition, spices, and the deepest care in what they do is what defines Masala Darbar. The menu is varied to please the most discriminating palates, concentrating on the traditional and spicy Indian food.
It was necessary to communicate the new brand without falling into the stereotypes of the category: hot and spicy food. So, the strategy was to make this ethnic food restaurant modern and pleasing to all kinds of consumers. The typeface selected is Cheap Pine, that came out of a search for traditional fonts with a contemporary feel which reflected Masala Darbar and its tradition.
As a part of the process, I designed the new responsive website and layouts for the restaurant, that help the customers to order food via mobiles and tablets.

玛沙拉DARBAR是印度的咖啡厅和餐厅有着悠久的传统。餐厅的欲望，使他们的客户的体验令人难忘。主要的重点是亲密的食物体验，小团体会发现很特别，同时还提供更大的私人房间和空间，可以通过旅游和较大的各方利用的可用性。传统，香料，最深的关怀，在他们做的是什么定义玛沙拉DARBAR 。菜单是多种多样的，以取悦最挑剔的口味，主要集中在传统的和辛辣的印度菜。有必要传达新的品牌没有落入类别的刻板印象：辛辣的食物。因此，策略是使这个民族食品餐厅现代，美观各类消费者。所选择的字体是廉价松，说出来一个寻找传统字体与反映玛沙拉DARBAR及其传统现代的感觉。
作为这一进程的一部分，我设计的新网站响应和布局的餐厅，是帮助客户通过手机和平板电脑点菜。

DARBAR餐厅品牌UI-UX-网页设计-Jekin [28P] (1).jpg